Lead Discovery

AI-Powered Lead Discovery Built for Modern Outbound

Stop wasting valuable time on manual research and outdated databases. Gro revolutionizes lead discovery by allowing you to simply describe your ideal customer profile, and our advanced AI handles the rest, sifting through vast amounts of data to pinpoint the perfect prospects. Our integrated Email Finder & Verifier ensures that every contact detail you acquire is accurate and up-to-date, drastically improving your outreach deliverability and reducing bounce rates. This means your sales team can focus on engaging with verified leads, rather than troubleshooting invalid contact information, leading to more efficient and impactful sales cycles.

Access to a live, continuously updated database of over 1 billion contacts, ensuring you always have the freshest data.
Real-time email and phone verification processes that validate contact information at the point of discovery, guaranteeing accuracy.
Comprehensive LinkedIn personal and company profile enrichment, providing deep insights into prospects' professional backgrounds and organizational structures.

Gro IQ & Propensity

Turn Sales Data into Foresight, Not Guesswork

Elevate your sales strategy by focusing exclusively on the few hundred leads most likely to convert, rather than expending resources on thousands that won't. Gro Brain is our proprietary AI engine that meticulously analyzes millions of firmographic, behavioral, and engagement data points across the web. This sophisticated analysis allows us to accurately rank every single lead by their propensity to buy, providing your team with unparalleled clarity and a significant competitive edge. By understanding who is truly in-market, you can tailor your outreach and allocate your efforts where they will yield the highest return.

1-10

Propensity Score

An AI-driven ranking system that quantifies the likelihood of a lead converting, guiding your sales priorities.

Real-time

Intent Analysis

Identify prospects who are actively demonstrating buying signals and are ready to engage with your solutions right now.

The Ultimate ABM Intent Data Platform

Compare how Gro scales your sales engine across different tiers, offering tailored solutions from individual contributors to large enterprise teams. Discover the perfect plan to supercharge your outreach and achieve unprecedented sales efficiency.

Feature	Solo Plan	Team Plan	Enterprise
Contact Database Access	Limited to 500 Contacts	Increased Limits for Teams	Unlimited Contact Access
AI Propensity Scoring	Basic IQ Insights	Advanced IQ Analytics	Full Gro Brain Intelligence
Social CRM Integration	Not Included	Not Included	Full Integration & Customization
HubSpot Integration	No Direct Integration	No Direct Integration	Seamless Two-Way Sync
Dedicated Support	Self-Serve Help Center	Priority Email Support	Dedicated Success Manager

"Gro has completely transformed our outbound strategy. The intent data is the most accurate we have ever used, allowing our team to focus only on accounts that are ready to buy. This precision has not only boosted our conversion rates significantly but also made our sales process incredibly efficient and enjoyable for the entire team."

Aimee Chung

Sales Operations Leader

Frequently Asked Questions

What is ABM Intent Data Software?

ABM (Account-Based Marketing) Intent Data Software is a specialized technological solution designed to identify and track which target accounts are actively researching solutions or services similar to what your company offers. By meticulously analyzing various digital behavioral signals, such as website visits, content downloads, keyword searches, and engagement with competitor content, this software provides invaluable insights into a prospect's buying journey. It allows sales and marketing teams to prioritize prospects who are demonstrating clear "in-market" intent, effectively placing them in a "buying window." This strategic approach significantly increases conversion rates compared to traditional cold outreach methods, enabling more personalized and timely engagement.

Why is Gro the best choice for intent-based sales?

Gro distinguishes itself as the world's most comprehensive sales co-pilot because it goes far beyond merely providing data—it actively executes and streamlines your entire sales workflow. While many other platforms leave you with fragmented data stacks and require multiple tools, Gro offers an unparalleled all-in-one engine that integrates lead discovery, data enrichment, sophisticated intent scoring, and automated multi-channel outreach. This unified approach eliminates data silos, reduces manual effort, and ensures that every step of your sales process is interconnected and optimized for efficiency. By consolidating these critical functions, Gro empowers your team to operate with precision and volume, driving superior results from a single, intuitive platform.

How does the AI Propensity Score work?

Our proprietary Gro Brain is an advanced artificial intelligence engine that continuously analyzes millions of dynamic data points to assign a precise propensity score, ranging from 1 to 10, to every single lead. This score is a sophisticated prediction of that prospect's likelihood to engage with your outreach and ultimately convert into a customer. The AI considers a vast array of factors, including firmographic data, historical engagement patterns, behavioral signals, industry trends, and even real-time market shifts. By leveraging machine learning algorithms, Gro Brain dynamically updates these scores, ensuring your team always focuses its energy on the highest-impact opportunities and prospects who are most ready to buy.

Is the Social CRM available for all users?

The advanced Social CRM, which encompasses unified messaging across various platforms and deep, seamless CRM integrations like HubSpot, is exclusively available for our Enterprise plan users. This strategic decision ensures that high-volume sales teams, who require the most robust infrastructure and extensive customization capabilities, have access to the tools necessary to manage complex sales cycles effectively. Enterprise clients benefit from dedicated support, custom workflows, and advanced analytics within the Social CRM, allowing them to maintain a holistic view of customer interactions and optimize their multi-channel engagement strategies at scale.

What kind of data does Gro use for enrichment?

Gro utilizes a comprehensive array of data sources to enrich lead profiles, providing your sales team with a 360-degree view of each prospect. This includes detailed firmographic data such as company size, industry, revenue, and technology stack, which helps in understanding the organizational context. We also gather extensive demographic information about individuals, including job titles, seniority levels, and professional backgrounds, often sourced from platforms like LinkedIn. Furthermore, behavioral data, such as website activity and content consumption, is integrated to reveal active intent signals. This multi-faceted approach ensures that you have all the necessary insights to personalize your outreach and engage effectively.

Ready to scale with the best?

Join thousands of high-performing sales teams who are already leveraging Gro to automate their pipeline, gain unparalleled insights, and consistently close more deals with AI-driven precision. Transform your sales strategy today.

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The Best ABM Intent Data Software for Modern Sales